Music is a universal language and can help tell a story but curating playlists on a brand account comes with its own BA do’s and don’t’s.

Everyone is talkin' about AI and how it can be used in Advertising. There are two factors to keep in mind when considering ideas that use AI

How does one properly address performer contracting and payment for still images captured during a union commercial shoot? It depends on the

Provisions in the new 2022 SAG-AFTRA Commercials Contract make it a whole lot easier to navigate and pay for edits of union spots.

As we look back on the last year and a half of the NCAA NIL Interim Policy in effect, we can see plenty of examples of student-athletes and

Casting notices are a key element of a successful commercial production and can save precious time during the talent booking and negotiation

The ‘eat-the-frog’ concept, its credited to Mark Twain who said, “If it's your job to eat a frog, it's best to do it first thing...

On the 1st of every year, previously protected works become part of the public domain.

These days, more than ever before, brands are turning to artists and content creators to assist with advertising.

Crypto endorsements have come under a lot of scrutiny lately. In addition to ethical questions surrounding the use of high-paid celebrities

While signage may discourage people who don’t want to be filmed from entering your location, it is not enough to be legally binding.

Parody is protected by the First Amendment as a form of expression. However, since parodies rely heavily on the original work

While the first crypto-currency was introduced in 2009, the guidelines for advertising are continuing to develop...

Brands and advertisers are likely to reference classic U.S iconography such as the American flag in their marketing this Veterans Day...

The Holidays are upon us! And as we see all the department stores start to put out their holiday themed “live laugh love" pillows and mugs,

When it comes to celebrity endorsements and brand partnerships with the rich and famous, there is an increasing need for morality clauses

Respond with a saying that's more ripe for retirement than "Think outside the box”. T.O.T.B. is the undisputed queen of overused aphorisms.

A large portion of advertising operates in the nonunion talent space and this former Union girl is here to tell ya the grass ain't always...

In the advertising world the holidays are upon us, which means ‘tis the season for the annual "what holiday songs are in the public domain"

The 2022 Commercials Contract delivers in a big way when it comes to making residual payments easier to understand, plan for, and pay.

Stand-in performers are especially vulnerable to the use of this kind of computer-generated imagery.

Reaching for the stars, are ya!? If you have a project that’s in need of a Celebrity, be ready to fork over some serious cash.

Remember back in 2012 when Instagram didn't bombard you with sponsored ads for products which Siri somehow overheard you thinking about?

Addressable media formats allow for the dynamic insertion of unique elements within creative material at a hyper-local, individual level.